Inspirational awareness days for your content in October 2024
As the nights start to draw in, and colder mornings are more frequent, October is jam-packed with ideas to help you to create quick and engaging content for your social media feed.
There are plenty of health awareness days, foodie dates (Champagne Day anyone?) and many other curious and interesting dates which are sure to spark conversation with your audience.
Try creating a post around an awareness day that means something to you; something that helps you to tell a business story or feels right for supporting how you market your product or service. I’d recommend sprinkling a handful of days that are relevant to your audience throughout your Instagram feed. Use them sparingly to share a funny/interesting/thought provoking post to connect with your ideal customers around a shared interest.
I’ve highlighted a few of my favourites from this month, and listed the rest of these special days. Most of them are UK based but there are few fun US and Worldwide dates dropped in there too where I think there may be social media content opportunities for my community.
Tap on each of the events below and they will take you directly to the organiser’s page or to more info.
*If I’ve missed any key dates, I apologise, this is no easy job and I’m providing this to you for free.
*Please check all dates before using them in your marketing. It is your responsibility to check the accuracy of the information. I’m just sharing my own research to make life easier for you.
*Lastly please do bring any dates I have missed to my attention and I can add them in for others to view.
A few October highlights
Black History MonthOctober
Honouring the too-often unheralded accomplishments of Black Britons throughout our history.
International Coffee Day1st October
A day for global celebration for coffee lovers to come together and celebrate their love of the beverage.
World Mental Health Day10th October
This World Mental Health Day we’re using spoken word to show the different ways people talk about their experiences.
National Baking Week14th-20th October
A day to inspire people of all abilities to try their hand at baking at home. After all, isn’t baking just a piece of cake?
More October Awareness Dates
CMT Awareness Month (Charcot-Marie-Tooth)
International School Library Month
International Walk to School Month
1st – 7th October – National Vegetarian Week
3 October – National Poetry Day
4 October – National Taco Day (US)
5 Oct-3 Nov – Family Learning Festival
6 October – National Badger Day
7-13 October – Children’s Trust Pyjama Week
7-11 October – National Work Life Week
7-13 October – National Curry Week
9-15 October – Baby Loss Awareness week
10 October – World Homeless Day
10 October – World Porridge Day
11 October – International Day of the Girl
11 October – National Coming out Day
13 October – International Skeptics Day
14-20 October – Back Care Awareness Week
14 October – National Album Day
14-20 October – UK Coffee Week
14-20 October – National Baking Week
15 October – Global Handwashing Day
15 October – Global Wave of Light
16 October – Restart a Heart Day
17 October – Full Supermoon – Hunters Moon
17 October – Clean Your Virtual Desktop Day
18 October – World Menopause Day
20 October – World Osteoporosis Day
21-27 October – National Adoption Week
21 October – Reptile Awareness Day
21 October – Back to the Future Day
22 October – International Stuttering Awareness Day
24 October – Horror Movie Day (US)
25 October – World Champagne Day
25 October – National Dog Adoption Day
27 October – National Black Cat Day
27 October – National Cheese Toastie Day
29 October – World Online Networking Day
29 October – RSPB Feed The Birds Day
31 October – Halloween and Clocks Go Back
I hope this list of special awareness days for October help inspire some fresh content. Are there any opportunities to share a funny/business/personal story that might resonate with your community and/or your ideal customer?
Content Planning Help
If you would like further help in planning your content for Instagram for the month, take a look at my Content Power Hour or look out for the next content course starting 29th September.
If you have questions, please do get in touch.
Wishing you a great month!
Sarah x